2013 August 25th, I was working with three partners of the customer team to pack up the rest of the mess in our office. Partner J sitting on the floor, quipped that "this is the third time I have business failure good?" in fact he meant that in November 2012, he was responsible for closing off even in Beijing Dongsi office, sold all the furniture and office supplies, packing withdrawal; February 2013, he once again and had to lay off half even the guest team clean our large office once that is surrounded by huge blackboard wall pack, ready to withdraw. This is his third time. Throwing things, packing boxes, carrying, carrying countless overtime night space, a moment empty. And the company is about to switch from a company to a project that runs part-time with people of interest.
created an unprecedented illusion. Although winners like disaster film stars, behind every live lying nine hundred and ninety-nine brought convenience, but the media, like the camera deceptive, it is difficult for me to make you feel this disparity in the proportion of. Even more frightening is illusion, look at these success stories, people will feel as long as diligent, intelligent, persistence, willpower, and some good inspiration, it can also be invincible. This "ignorance optimism" causes a lot of talent and productivity waste.
With the amplification of social media,
, the Hollywood, the successful counter attack story "brick house" reading every day like a virus have emerged in our micro-blog and WeChat in the information flow. But as Michael ·, Lewis said in his graduation speech in Princeton in 2013, "winners always overestimate their decisions and underestimate the importance of luck.".
then how do? Is there any better way? Of course, the best way is to think the site continues to improve, improve the user experience, so as to get more traffic through search engines. However, this is also more difficult. After all, only the best sites usually get the favor of search engines. Do Wangzhuan site so much, a new sites to search engine love in a short period of time, it is very difficult.
traffic, for any site, its importance is self-evident. It is even more so for Wangzhuan site, especially PTC, surfing Wangzhuan site type. If there is no traffic, it is difficult to set up their own Wangzhuan Wangzhuan team, no team will want to create profits, is undoubtedly difficult. So, a lot of Wangzhuan station are trying to get more people’s attention, so as to improve the site traffic, in order to quickly set up their own Wangzhuan team.
even though the guests also had some exciting moments, but I just want to share my all carefully in the past two years committed at least one hundred big and small mistakes, and how they led to the failure of the story. From "ignorant optimism" to "informed pessimism" to "knowing optimism", these mistakes are the biggest gains of my best experience.
forgot that a wise man once said, "success is really simple – you just don’t make the most important mistakes at each stage.". I like this sentence very much. It’s hard to hear such a true and sincere speech in the era when the success teacher is flying all over the sky. Put it this way, though, "everyday >
In contrast to
a lot of people get traffic by advertising constantly. That’s the way it is, but not the best. Because the effect of this method will not be good, because of the purely advertising nature of things, conversion rate is generally not high. In addition, this method is also very tiring.
then there is money advertising, this is the fastest way to enhance the visibility and attention of the site. Many friends say I haven’t earned enough money to advertise. There is also worried that advertising effectiveness is not good, advertising costs will be white. All these fears are necessary. See here, some people will ask to spend money on advertising revenue is not to make friends, is not necessary? No, talk about the following Wangzhuan network view.
so I decided to do something different.
people always want to hide his failure. For the sake of your reputation, the image, or the desire to become a legend. That’s why we rarely read a lively, detailed, genuine entrepreneurial failure story in the mass media.
as a new mode of Wangzhuan Wangzhuan Wangzhuan exploration, the network launched the channel alliance. In order to help some small flow Wangzhuan site to get more attention and to quickly set up their own Wangzhuan team. Out of the trust and understanding of the station, some friends joined the union. According to these days of data feedback, consulting and other friends of the alliance, the station today to take this opportunity to talk about the topic of Wangzhuan investment flow.
spending money advertising is a flow investment strategy. As long as you use it properly, you can gain a great deal from it. In the website profession, many webmaster are skilled in the flow investment way. They get high returns by investing in valuable advertising positions. The narrow field of some people, the higher good return flow through investment access. For example, if you spend $100 on an ad value for your wallet, the ad will bring you 50 valuable visits each day. 10-20 of these traffic are converted to your membership. Then try to make some of your members loyal through your training, commission, etc.. From then on, follow you to participate in various projects you recommend. Your return on investment is very high. In a month, you’ll surely have a pretty good profit when you eliminate advertising fees. This >